February 2, 2018 7:14 pm
Published by LoSasso
The writing is on the wall (errr… News Feed?)—Facebook wants you to pay to engage with your followers and prospects. The social media giant has been moving in this direction... Read More »
June 10, 2014 7:51 pm
Published by LoSasso
At the recent Business Marketers Association global conference in Chicago, Gary Briggs, CMO of Facebook, spoke on the process of turning the Titanic – shifting Facebook from a desktop social... Read More »
January 16, 2013 5:56 pm
Published by LoSasso
In a major announcement Tuesday, Mark Zuckerberg showcased the latest tool for Facebook users, Graph Search, which allows users to search through their social network to find search results based... Read More »
November 28, 2012 8:42 pm
Published by LoSasso
Facebook recently changed its page rank algorithm (also known as Edgerank) again—resulting in an average page-reach drop of 50 percent to 60 percent. With the change, Edgerank will be more... Read More »
October 24, 2012 2:03 pm
Published by LoSasso
The goal of every brand’s social media presence is to reach their fans in a conversational and engaging way. But in every community there are a few people – “badvocates,”... Read More »
September 18, 2012 7:24 pm
Published by LoSasso
Twitter released new profiles for everyone earlier this morning. These new profiles allow for header photos and have moved profile photos to a new location. Background photos have remained unchanged.... Read More »