The best gift we can give our clients and ourselves as a creative agency is to continue with our education and training throughout all aspects of the marketing world —... Read More »
From the opening Keynote from Greg Brown and Eduardo Conrado of Motorola Solutions through the comedic, yet on-target insights of Guy Kawasaki, the 2012 BMA conference was energizing and inspiring. As... Read More »
When it comes to the notion of self efficacy; the sense that you can change the world and that you can attain what you set out to do, sometimes it... Read More »
A huge SNAFU happened a few weeks ago with two large companies, Chrysler and AFLAC, all thanks to two individual Twitter accounts. An employee at New Media Strategies let slip... Read More »
Our nation’s colleges are finally stepping it up and embracing social media as viable classroom material. At Losasso, we’ve long believed that there are many opportunities for businesses to expand online through interactive marketing methods. It seems like Academia is finally taking the plunge.
Consumer-driven media such as blogs, Facebook and Twitter have completely changed the way information is passed. The days where people rely solely on professional news outlets and government agencies are long gone. According to an article on University of Texas at Austin’s website, this unregulated flow of information can quickly lead to misinformation if industry professionals do not react quickly in a crisis situation.