Two dimensional QR codes have been alive and abroad for several years and yet, the U.S. hasn’t quite taken to them. Customers and users still aren’t sure what to do... Read More »
A huge SNAFU happened a few weeks ago with two large companies, Chrysler and AFLAC, all thanks to two individual Twitter accounts. An employee at New Media Strategies let slip... Read More »
Driving content to the web continues to rise through corporate blogging. The adoption of this strategy can be leveraged to drive brand interaction and lead generation. We have found that a strategic focus on this activity improves opportunity in many areas of online marketing...
Going into effect on Dec. 1, The Federal Trade Commission (FTC) will require bloggers to disclose any compensation they receive from companies in exchange for reviewing products on their blogs.
Mediaweek reports that the Chicago Tribune is launching a new website combining social media, e-commerce, blog, news content and advertorials in one, convenient platform.
As consumers continue to choose online media options over traditional forms of media like print newspapers, news sources are forced to search for new ways to stay profitable...