With all of the world’s answers now at your fingertips, marketers have learned to grasp the “micro-moments” between a consumer’s initial curiosity and a final decision. LoSasso’s Associate Creative Director... Read More »
Over the last several years, digital behemoths like Google and Facebook have worked steadfastly to keep users on their properties—in extreme cases, for the entire time they’re accessing the internet... Read More »
In our line of work, there’s nothing more rewarding than when a client gives us kudos on a job well done. Recently, we talked to Tom Wyatt, Marketing Manager at... Read More »
It’s been an exciting and interesting year for us here at LoSasso. We love watching our industry evolve, and seeing trends come and go. But not all marketing trends are... Read More »
Here at LoSasso, eMarketer is a go-to source for research and information that guides our digital marketing efforts. It gives us valuable audience insights, keeps us on track with trends... Read More »
My motivation to join Snapchat one year ago was strictly investigative. I wanted to see what the hubbub was all about, and I wanted to see if the ephemeral photo-sharing... Read More »