Job Posting: Performance Marketing Analyst

Published April 15, 2022 11:00 pm by LoSasso
Categories: ,

Level: Intermediate to Senior Level Positions Available

Don’t be a cog in a big machine. Come make your mark at a nimble, mid-size agency doing industry leading work for excellent clients. 

We are looking for A bright and passionate digital marketer to help optimize  the effectiveness and performance of digital marketing campaigns for multiple clients across the spectrum of digital media channels. You will evaluate performance against goals and objectives, conduct target research and present performance reports and recommendations for adjustments, optimization and expansion.

You’ll collaborate closely with the account, and strategy teams to contribute to overarching marketing performance for an excellent roster of clients.

Requirements:

  • 2+ years of hands-on, Agency experience in planning, optimization, and reporting on results-driven digital campaigns (paid, search, display, retargeting, paid social)
  • Experience with omni-channel planning and reporting for complex digital campaigns across the full spectrum of digital media.
  • Advanced Excel and Data Analysis skills
  • Skilled in telling stories with data and using visualization tools
  • Knowledge of targeting options and strategies for paid digital media campaigns
  • Experience deploying Google Tag Manager conversion tracking
  • Working knowledge of HTML based conversion tracking
  • Google Analytics Individual Qualification (GAIQ)
  • Working knowledge of HTML based conversion tracking
  • Experience working on programmatic campaigns
  • Experience managing video advertising campaigns
  • Strong written and verbal communication skills
  • Strong critical thinking, problem-solving, time management skills

Preferred qualifications:

  • Familiarity with one or more programmatic media platforms
  • Experience working on programmatic campaigns
  • Experience managing video advertising campaigns
  • Google Analytics Individual Qualification (GAIQ)
  • B2B lead generation experience
  • Experience in all social media platforms 

To apply, click here.