Love your work
As the age-old saying goes, “choose a job you love, and you’ll never have to... Read More »
5 steps to brief your creative team
There’s an art and a science to getting your creative team off on the right... Read More »
LoSasso’s favorite bagels
We all know that happy workers bring results. One of the traditions that brings a smile to every to LoSassin each week involves fresh bagels, yup, bagels EVERY Friday morning.
The digital marketing strategy of America’s top trade shows
If you’re in the trade show business, you know that the biggest shows have MASSIVE physical footprints. But is their digital presence up to snuff? To find out, we dissected the online marketing practices of the top 50 U.S. trade shows.* Here’s what we uncovered.
Most New Year’s Resolutions are over before the snow melts from the Chicago sidewalks. That’s... Read More »