Insights
and opinions

Category: Marketing research

Supercharge your marketing technology with good old fashioned Customer Focus

Better technology doesn’t guarantee better marketing The evolution of digital tools and tactics has given... Read More »

Metalworking Lo Down part 5: The supplier’s ideal online hub

This is part 5 of our Metalworking Lo Down series. Visit the main blog page... Read More »

Metalworking Lo Down part 3: How companies are tooling up their new machines

This is part 3 of our Metalworking Lo Down series. Visit the main blog page... Read More »

Metalworking Lo Down part 2: Is there a disconnect from the rest of manufacturing?

This is part 2 of our Metalworking Lo Down series. Read part 1 here. As... Read More »

Metalworking Lo Down: A revealing 5-part series

Here at LoSasso, we first entered the metalworking game about 14 years ago when we... Read More »

Adobe Presents Digital Trends in 2013

In January, Adobe presented a report that shines a light on the way we marketers... Read More »