The LoDown
Marketing insights, musings and more from the experts at LoSasso.
Marketing insights, musings and more from the experts at LoSasso.
It’s amazing to consider the smartphone revolution began just a decade ago, when, in July 2007, Apple debuted its original, transformative iPhone. Of course, in […]
Don't launch your next site without this comprehensive mobile QA process. Copy/Content Content is customized for mobile user needs/wants/behavior (condensing/streamlining content as necessary, messaging that […]
Empowered by the Internet and mobile technology, today’s consumers have practically come to expect instant gratification from their go-to companies and brands. After all, a […]
As social media and mobile become ever growing presences in our lives, it only makes sense that marketing efforts in turn begin to adopt the […]
Ahhh SEO…the ultimate moving target. How do you keep up with trends and algorithms that are constantly evolving? Search engines are continually updating their algorithms […]
Don’t miss our marketing tips, tricks and insights to inspire your next move.
One thing is for certain, truthful information is getting harder and harder to spot. One of the least understood areas in marketing is SEO, which […]
With shorter days and fall foliage among us, now is the time when all businesses start planning budgets for the coming year. As an integral […]
As a paid search manager working with defined media budgets, I am always looking for new ways to stretch a client's dollar. Paid search can […]