So you finally graduated college – now what?

Published June 22, 2016 4:01 pm by LoSasso
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First off, congratulations on graduating from college! As a fresh graduate coming out of college life, it’s hard to deny the feelings of excitement and anxiety over what the future has to hold. When I graduated, I felt a lot of pressure to start on the right foot with my career path. Fortunately, I found that starting at an agency (if you’re interested in a career in marketing) is a fantastic way to get a little taste of everything—and it’s helping me further fine-tune my aspirations. What’s more, I learned some important job-hunting skills in the process. Maintain an optimistic view of your future and follow these tips on how to get started.

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You never have a second chance to make a good impression, so make it count. As cliché as that sounds, it is true. Your first impression during an interview can make or break your chances of getting your first job. This includes everything from the way you dress, your body language to your hand shake. Coming from Scott LoSasso himself, the “dead fish” handshake is a HORRIBLE first impression.

 

A surefire way to get your resume thrown away is a spelling or grammar error. If you have errors on your resume, how is an employer supposed to trust you with client work? So have your friend, your professor or even your mom edit it as well – having a second set of eyes is key.

 

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Want to stand out? Show the company you are interviewing with that you have done your research. Know the ins and outs of their business. VP of Account Service Julia Parisot says the best tip she can offer a new grad is to demonstrate interest in the company’s business. Go on their website and learn about their approach and philosophy. During the interview find a way to play that back, it will show the employer that you get it and bring critical thinking to their organization.

 

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Whether it be going to your campus career center and reaching out to alumni or asking one of your parent’s friends who works in the industry you are pursuing – reach out. Networking isn’t just about making connections, but maintaining them, too. You will be amazed at how willing people are to help you and expect nothing in return. While searching for a career after I graduated I was quite amazed at how people I didn’t even know were willing to help me find a job. But remember, your network may get you the interview, but you are in charge of using your qualities to score the job.

 

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Taking an internship out of college is a great way to gain experience in the industry or company for which you want to work. Internships are a great way to get your foot in the door. Many companies, including LoSasso, like to hire from within. We make a point to train our interns to get the skills and experience they will need to become good candidates for full-time positions. As I mentioned, working at an agency is a great way to get exposure to several different marketing disciplines and business/industry types.

Whatever you do, don’t get discouraged. By following the steps above, you’ll find yourself in the right direction to a successful career.