How to use corporate social responsibility in a profit-focused world
Corporate social responsibility (CSR) is more than just a marketing tactic to increase profits, it’s a way to make a difference in people’s lives and the world. Major companies have made huge steps to show care for communities and the world. Warby Parker has created its Buy-A-Pair, Give-A-Pair program for its glasses, Amazon’s Go Gold program is helping fight childhood cancer and Google has become the largest corporate renewable energy purchaser in the world.
Check out these ways your company can amp up its CSR efforts and use its resources and marketing powers for good.