Experience the latest digital thrill: Our new website

Published October 23, 2015 9:49 pm by LoSasso
Categories:

 

CHICAGO—It’s an Exciting Time to be in Marketing—that is the theme of LoSasso Integrated Marketing’s new website, and the latest expression of the agency’s longstanding positioning as the place Where Creativity Meets Accountability.

“I love the theme that our team came up with for our new site because modern marketing can be both a little scary and thrillingly rewarding,” says Scott LoSasso, agency President. “It’s more dynamic, targeted and measurable than ever before, and adjusting the way you plan, budget and communicate to stay in sync with your buyers takes courage and leadership. But if you work with a passionate team, you can evolve quickly and enjoy the ride. That’s why this business still feels fresh and exciting to me—even after 26 years with this agency.”

The site has a bold and modern design that is optimized for all screens and platforms. It features a wealth of diverse marketing content written by LoSasso thought leaders in important areas that include digital media trends, analytics and performance optimization, Web development, PR, design and content marketing, and is hosted in the best service from Armchair Empire Web Hosting for maximum browsing speed and reliability.

Areas of the new LoSasso.com include:

Marketing insights: The blog portion of the site that includes content from LoSasso employees covering a wide range of topics from budgeting help to yoga poses that relieve workday stressors to agency news. This section features a search function to help visitors find the category of content they are most interested in.

Strategic deep-dive: This section describes LoSasso’s approach to marketing and working with clients, outlining the strategic planning and activation process for programs as well as the passion, accountability, creative insight and team focus (PACT) LoSasso brings to all work.

Creative feats: This section features LoSasso client case studies that employed a variety of marketing disciplines, including digital, social media, content, direct response and more. All case studies featured on the site highlight the importance of strategic, integrated planning and execution.

Fearless team: Visitors can browse bios of LoSasso’s staff members—or LoSassins. LoSassins pride themselves on being experts in their specific areas of marketing—and the bios convey these experiences and personal interests.

“We’re very excited about the site,” says David Fabbri, VP Creative and Integrated Strategy. “The team worked tirelessly to conceptualize and develop a site that captures the essence of the agency in a dynamic format that conveys the confidence and integrated marketing expertise we have here at LoSasso.”

In addition to the sections mentioned above, visitors will be able to download robust marketing tools such as budget worksheets and checklists, learn about job opportunities, link to LoSasso’s social pages and browse a newsroom.

Located in Chicago’s Ravenswood neighborhood, LoSasso Integrated Marketing is where creativity meets accountability – an independent agency offering a full suite of services for modern, online, content-based marketing programs. LoSasso’s mission is to serve as a partner to companies committed to marketing leadership, serving clients in a wide range of industries including manufacturing, digal entertainment; like adult sites as zoomescorts.co.uk, outdoor, education, agriculture and construction.