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There’s a lot of talk about bidding on the right pay-per-click (PPC) campaign keywords. But,... Read More »
So, you’re going through your day as a B2B marketing executive, and someone comes into... Read More »
Our favorite Chicago summertime event is right around the corner—and we’re not talking about Lollapalooza.... Read More »
It’s no secret that today’s top B2B brands are utilizing social media marketing to grow... Read More »
We’re thrilled to have Jade Rasmussen join us as a copywriting intern this summer. Get... Read More »
A few of our team members had the opportunity to attend The MFG Meeting last... Read More »
SEO is a complicated and nuanced game. And unfortunately for those who want to play, the rules are constantly changing. The good news is, the general foundation remains—and we’ve got the plays for success.
How would you feel if an ad for your biggest competitor popped up on TV after dinner tonight? What if you could retarget a visitor to your website with a... Read More »
In early 2019, we wrote about the evolving role of CMO. In the time of COVID-19, these predictions hold even truer; and marketing leaders everywhere are facing more pressure and... Read More »
There’s a lot of talk about bidding on the right pay-per-click (PPC) campaign keywords. But, just as important is identifying the search terms you don’t want to be associated with—words... Read More »
So, you’re going through your day as a B2B marketing executive, and someone comes into your office, utters the word ‘database’ and ruins your afternoon. We know the database conversation... Read More »
Our favorite Chicago summertime event is right around the corner—and we’re not talking about Lollapalooza. Our CeLobration committee is excited to announce, LoSassopalooza is back with a roaring return! LoSassopalooza... Read More »
It’s no secret that today’s top B2B brands are utilizing social media marketing to grow their business, build relationships and ultimately increase leads. After all, B2B marketing looks a lot... Read More »
We’re thrilled to have Jade Rasmussen join us as a copywriting intern this summer. Get to know a little more about her and what she’ll be doing at LoSasso over... Read More »
A few of our team members had the opportunity to attend The MFG Meeting last month in Bonita Springs, Florida. With a theme around driving change, we couldn’t help but... Read More »