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A successful social media strategy requires constant engagement with the communities that you are a part of online. Many marketers set up a twitter account, follow 100 people and expect to automatically gain a mass of followers. Unfortunately, it doesn’t work that way.
Developing social networks online is a lot like interacting with social networks in [...]
With several thousand advertising, marketing and PR companies in Chicago, maintaining first position in the search engines is an unrealistic objective for a tiny agency in Ravenswood – yet there we are – #1 in Yahoo.
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According to eMarketer, most advertising sectors expect to see a decline in 2009, but many experts predict that the online sector will see substantial growth.
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“Search is the ultimate online acquisition tool, and therefore is positioned to do relatively well in this economy.”
Read More...Interactive agencies that understand direct response marketing will win out in 2009.
Video: Why Most Interactive Advertising Doesn’t Work
Read More...This morning, our company received an email from an SEO service concerned about our search engine ranking.
The search term in question (“marketing interactive”) allegedly listed us at position 5 on page 31 in Google’s search results, and the only way we could improve these results was if we used their back-linking service. A colleague of [...]
