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Marketers aren’t the only ones using SEO to their advantage. According to a 13-month study recently released by Google, malware (short for malicious software) authors are using black hat SEO techniques to push fake anti-virus software to unsuspecting users.
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Facebook announced multiple new initiatives Wednesday at the F8 conference all aimed at one goal: to expand Facebook’s already massive reach even further across the web.
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How can corporations use social media to their advantage while at the same time gaining friends or followers for their pages? The answer is simple and goes back to the root of what people look for in a friendship – a mutually beneficial relationship.
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Twitter launched an advertising campaign that will put contextually relevant “promoted tweets” [read: paid] at the top of its search results pages.
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While site speed may not hold too much bearing on Google’s search ratings as of now, some of the other benefits of having a quick site may have you kicking your site speed into high gear.
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Watch as Mike discusses the importance of keyword research for your SEO and PPC campaigns.
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